Get purple pickle’s GTM insights along with
tips, tricks and hacks to improve
your B2B marketing results.

Blogs

Marketer of the Year. Now it's Your Turn.

Our CEO was crowned Marketer of the Year and now he wants to roast (improve) your marketing

Fractional Marketers vs. Marketing Consultants: Driving Business Growth

Get an understand of the difference between Fractional Marketers and Marketing Consultants.

Mitigating Risk in the VC Startup Portfolio: How GTM-Focused VC Platforms Drive Returns

The startup world is tough, and failure rates soar. But what if VCs could flip the script? Dive into how GTM teams within VC platforms are transforming the game.

B2B SaaS Marketing Strategy: Avoiding Common Mistakes in Strategy Development

In B2B SaaS, to secure market share and achieve sustainable growth, a well-defined marketing strategy needs to be your weapon of choice. But crafting a winning strategy isn't just about outlining tactics and channels. It's a meticulous process that d

Top 25 Venture Capital Firms in the US: 2025

View the top 25 US-based VC firms in 2025, based on AUM, number of investments, and overall influence.

Building 2025 Marketing Plans: How to Propel Your B2B Scaleup to New Heights (+ Examples from Real Scaleups)

As we race towards 2025, shrewd B2B marketers are already crafting their strategies to propel their scaleup companies to new heights. But what separates the also-rans from the industry leaders?

The Content Marketer’s Survival Guide for a Paid-First GTM Strategy

When companies say no to SEO, and yes to a Paid-First approach, what do you do as a content marketer?

B2B SaaS Fractional Marketers: Are They Really as Great as They Claim to Be?

Do fractional marketers live up to the hype? Let’s dive into the world of B2B SaaS fractional marketers, and see if they really deliver as promised.
Read more

Podcasts

#36 - Ellen Brennan Frat
The Mindset of the World’s Fastest Flying Woman
#35 - Grant Coleman
Sales Success Across Markets and Building the Strongest Teams
#34 - Taylor Jensen
Enduring 11 Years of Loss to Become the World Champion
All Episodes